Sara Christensen’s Pajama Professional blog is a nice resource for web workers and at-home affiliate marketers. Here’s a post that particularly resonates with me, because I tend to have at least 20 or so Firefox tabs open at any time.

Favicons help your blog stand out. You’ll see the fortune cookie favicon for this site in your address bar above and in the tab (if you’re using Firefox or IE7).

If you’re interested in making your site standout while building some branding, you need a favicon as Sara suggests.  Here’s a nice “how to” from her blog…

I’ve noticed lately that when I have eight or ten tabs open in Firefox, the pages that have customized their logos really stand out. It’s struck me many times in the past, but lately it’s really been making an impact. Today, instead of just thinking “that’s so cool” and wondering “how’d they do that?” and moving on with something else, I decided to figure it out. So here are the steps involved in creating that cute little customized address bar icon for your website. And in case I’m not the only person on the earth who didn’t know this, that little logo is called a favicon (fav-eye-con):

Brand Your Site with a Favicon | Pajama Professional