Tips: Google Change to AdWords
Sam HarrelsonContextual Ads, Google, Search, Tips August 8th, 2007“Actual CPC” is being replaced by “Maximum CPC”. Think that’s just semantics? Then read the whole piece from Andy Beal:
Tonight the Inside AdWords blog announced that Google is going to change the ad placement algorithm, replacing actual CPC as a factor with maximum CPC.
How does this affect advertisers?
Google Just Keeps Getting Richer ? New Change to AdWords Announced


